Natural/Organic Industry Sees the Need for Trade Promotion Management to Stay Competitive

PITTSBURGH, PA (July 25, 2011)Traditional Medicinals®, whose product offerings include best selling tea formulas, Herbal Dietary Supplements, Natural Health Products, OTC Medicines and Traditional Herbal Medicinal Products for the global market, has selected TradeInsight as their trade promotion management solution. TradeInsight's ease of use, quick implementation time and reputation of quality customer service were the biggest driving factors for Traditional Medicinals' decision.

About Traditional Medicinals®

Traditional Medicinals® offers Herbal Dietary Supplements, Natural Health Products, OTC Medicines and Traditional Herbal Medicinal Products for the global market. Well over a billion cups of tea have been produced at their beautiful facility in Sebastopol, California and some products like Organic Smooth Move®, Organic Throat Coat® and Organic Echinacea Plus® teas have become mainstream and can be found in supermarkets and drug stores throughout North America. Additionally, their product offerings have expanded to include some of their best selling tea formulas in other forms such as pastilles, syrups, powders and capsules. From their simple beginnings they have been able to share the wonder of herbs and pass along the knowledge contained in the great systems of Traditional Herbal Medicine. To this they have added clinical testing and scientific understanding, as well as sophisticated processes to ensure you reliable products. So, while their business has grown and evolved, they remain rooted in the serious and spirited commitment with which we began over thirty years ago.

About TradeInsight

TradeInsight, a global provider and thought leader in Trade Promotion Management (TPM) solutions, offers the only TPM software application in the marketplace that provides visibility of spending from the warehouse dock to the consumer. Founded in 1983, the company gives Consumer Packaged Goods manufacturers the power to integrate TPM into existing sales and marketing accounting systems to better track trade spend performance across the entire supply chain. TradeInsight’s low cost Software-as-a-Service (SaaS) application can be deployed in a matter of weeks not months with no upfront fees and a proven return on investment within the first year. To learn how to sell more and spend smarter, visit www.TradeInsight.com, call 800.463.6634 or browse TradeInsight’s online resource library of whitepapers, webinars and industry-related articles. Connect with TradeInsight on LinkedIn, follow the company on Twitter and become a fan on Facebook.

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