Conagra Foods Lamb Weston to Implement MEI Trade Promotion Management Solution

PITTSBURGH –August 30, 2010 Conagra Foods Lamb Weston, a leading supplier of frozen potato, appetizer and vegetable products, has selected MEI's Trade Promotion Management (TPM) Software.
From the beginning, Lamb Weston has set the standard in the frozen potato business, leading the way with innovative processing technology and new products.

About ConAgra Lamb Weston
Lamb Weston is a leading supplier of frozen potato, appetizer and vegetable products to restaurants and consumers throughout the world. The company has a history of rapid growth, which it plans to continue through innovative technical advancements, new product development, and superior performance.

About MEI
MEI is a global provider of trade promotion management solutions. Founded in 1983, MEI enables companies to reshape their sales and marketing activities by directly linking all phases of the planning process, thus improving the efficiency of their customers' trade spending, account management, sales planning, forecasting and reconciling. The Company provides proven, reliable and highly reference-able sales solutions for the Consumer Goods industry, and continues to help companies such as HJ Heinz Company, Pinnacle Foods Group LLC, Solo Cup, Energizer Personal Care, Morton Salt and The Schwan Food Company increase profits, strengthen brand assets and provide better supply chain and inventory management. MEI clients through the hosted model include Afexa Life Sciences, American Licorice Company, American Pie, J&J Snack Foods Corp, Marcal Manufacturing LLC, Pacific Natural Foods, Pierre Foods, Ruiz Foods, Sunny Delight, Sunsweet Growers and WhiteWave Foods. For more information on MEI, please visit www.meicpg.com or call 1-800-INFO-MEI begin_of_the_skype_highlighting 1-800-INFO-MEI end_of_the_skype_highlighting.