MEI Launches Consumer Packaged Goods Blog: CPGChatter.com
Giving the CPG Industry Something To Talk About
PITTSBURGH, PA – June 30, 2010 –– MEI Computer Technology Group, Inc. - a leading developer of trade promotion management (TPM) software for the Consumer Packaged Goods (CPG) industry – today announced that is has launched a new blog for the CPG industry, CPGchatter.com. This new blog is a forum in which readers and contributors can exchange ideas and comments on a wide variety of CPG-oriented topics ranging from changing the CPG value chain to discussing some of the top issues CPG manufacturers are faced with in the current economic situation.
Industry thought leader Rob Bois, Director of Product Marketing, is the main author of the blog. Bois has over 10 years experience in the CPG arena. Prior to joining MEI, he served as Research Director at AMR Research, where he managed and ran the company’s customer management research practice, providing AMR clients with comprehensive analysis of business processes and technology related to sales, service and service functions.
In addition to Bois, Cindy Goulden and other CPG veterans from the MEI team also contribute to CPGchatter.com.
About MEI
MEI is a global provider of trade promotion management solutions. Founded in 1983, MEI enables companies to reshape their sales and marketing activities by directly linking all phases of the planning process, thus improving the efficiency of their customers’ trade spending, account management, sales planning, forecasting and reconciling. The Company provides proven, reliable and highly reference-able sales solutions for the Consumer Goods industry, and continues to help companies such as HJ Heinz Company, Pinnacle Foods Group LLC, Solo Cup, Energizer Personal Care, Morton Salt and The Schwan Food Company increase profits, strengthen brand assets and provide better supply chain and inventory management. MEI clients through the hosted model include Afexa Life Sciences, ALen USA, American Licorice Company, American Pie, Barbara’s Bakery, ConAgra-Lamb Weston, Farmer John Meats, J&J Snack Foods Corp, Marcal Manufacturing LLC, Pacific Natural Foods, Pierre Foods, Ricola Inc., Ruiz Foods, Sunny Delight, Sunsweet Growers and WhiteWave Foods.
