TradeInsight Maintains TPM Trailblazing Efforts with New Website Launch
Pittsburgh, PA (November 29, 2011) – TradeInsight, the Trade Promotion Management (TPM) software solution, unveils a slick new website featuring bold infographics and updated navigational tools to create an improved user experience. In addition to a design makeover, the site’s content is better organized to provide quick and direct access to a host of educational and industry-related resources.
The primary objective for the TradeInsight website is to generate relevant information and make it readily available to Consumer Packaged Goods (CPG) manufacturers interested in learning about trade promotion management. A library of webinar presentations, whitepapers, Podcasts and industry articles are now organized and sorted by topic allowing users to find content more easily. A site-wide search engine will also aide users looking for specific subject matter.
With the revamped website, users will now have direct access to CPG Chatter, a blog forum for readers and contributors to exchange ideas on a wide variety of CPG-oriented topics. Plus, users are invited to view a brand-new video showcasing the TradeInsight product in action.
A variety of complimentary and interactive TPM tools are also featured on the TradeInsight website. TI Mobile, the first ever mobile trade promotion management application designed for the iPhone and iPad, is available for free download. TI Mobile gives TradeInsight clients 24/7 mobile access to trade promotion details while traveling or away from their desk. The Trade Savings Calculator is designed to give an idea of expected savings from a TPM solution that provides improved promotion management and business processes.
About TradeInsight
TradeInsight, a global provider and thought leader in Trade Promotion Management (TPM) solutions, offers the only TPM software application in the marketplace that provides visibility of spending from the warehouse dock to the consumer. Founded in 1983, the company gives Consumer Packaged Goods manufacturers the power to integrate TPM into existing sales and marketing accounting systems to better track trade spend performance across the entire supply chain. TradeInsight’s low cost Software-as-a-Service (SaaS) application can be deployed in a matter of weeks not months with no upfront fees and a proven return on investment within the first year. To learn how to sell more and spend smarter, visit www.TradeInsight.com, call 800.463.6634 or browse TradeInsight’s online resource library of whitepapers, webinars and industry-related articles. Connect with TradeInsight on LinkedIn, follow the company on Twitter and become a fan on Facebook.
